DAFFY is a California based Juniors swimwear brand and has been making and selling swimwear for over thirty years. Over fifty percent of their line is designed and sold as separates. The collection includes both one-piece and two-piece swimsuits including coordinating cover-ups. Daffy’s designs are beach inspired playing on that California lifestyle theme. Daffy swimwear can be found at major department stores, chain stores and specialty stores. DAFFY brand is demographically targeted to young adult consumers.
